GREG LANGER

Connecting brands with audiences through authenticity and cultural relevance. 

I'm a brand manager, marketing, partnerships, and strategy leader with a proven track record of building high-impact omnichannel campaigns, brand strategies, and commercial partnerships for SMBs and global brands.

My experience spans media, sports and entertainment, tech, travel, automotive, retail, QSR, and CPG. I lead cross-functional teams and design marketing systems that drive measurable brand growth and sustained audience engagement. I specialize in structuring and managing seven-figure partnerships and translating creative ambition into scalable omnichannel executions and audience experiences.

My work focuses on connecting brands with audiences through precise strategy, clear user journeys, and performance across the full funnel, from awareness to conversion. I unlock revenue through upselling, cross-selling, and monetizing premium inventory. I practise empathetic, outcome-driven leadership, developing talent, strengthening accountability, and increasing team effectiveness through emotional intelligence and collaboration.

Across my career, I have partnered with global brands, agencies, professional athletes, creators, and public figures to elevate brand storytelling and campaign performance. From national digital and broadcast integrations to fully integrated campaign launches, I combine strategic and creative thinking with data-driven insights. My approach is grounded in consumer behaviour, disciplined narrative development, and execution that increases visibility and delivers increased business growth.